The website visitors report shows a monthly and daily breakdown of the total number of visits to your Tyres and Service website. A visit is defined as an individual viewing one or more pages on your website in a single session. If an individual leaves the website and comes back later in the day to view more pages, then that is a separate visit.
The Unique Visits report shows the same detail but groups together multiple visits by the same individual.
So, if John looks at your website at 10:00am, then again at lunchtime and once more at 8:00pm that will constitute three visits but just one unique visitor.
Silkmoth are interested in the types of web browser that your visitors are using to view your website. By understanding this we can ensure that all visitors, regardless of their technology, have a great experience.
To get to this page, click Reports > Website Visitors.